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Added on the 10/01/2018 06:27:14 - Copyright : AFP EN
An engineer showcases a video game where youths can build their own game console at the Consumer Electronics Show in Las Vegas.
Mercedes-Benz @ CES 2023 - Talk „Tech to Desire“ - Highlights
The brand with the four rings has delivered. At the 2019 Consumer Electronics Show (CES), Audi announced it would transform its vehicles into an experience platform for virtual reality (VR). Selected models have been “holoride-ready” since the summer. Audi will return to CES Las Vegas to offer media professionals and trade show visitors current content and a new VR game through “experience rides”. Following the launch in Germany, the VR entertainment offering will become available in other European markets next year.Audi is the first car manufacturer in the world to bring virtual reality entertainment by holoride to series production. At CES 2023, visitors can experience rides in the rear of an Audi e-tron and e-tron Sportback. The Audi Hub at the Waldorf Astoria will be their starting point.Behind holoride is a new technology that adapts the virtual content to the car’s driving movements in real time. For example, if the vehicle takes a right turn, the spaceship in the virtual world will also fly to the right. If the car accelerates, the spaceship speeds up, meaning a ride in the car becomes a multimodal gaming event. An added bonus is that by synchronizing the user’s visual and felt experiences, holoride reduces the risk of motion sickness, which many passengers experience when watching movies or other dynamic content in a moving car.
"Stellantis Spotlight" is a weekly recap of some of the major stories at Stellantis. The top stories for the week ending January 6, 2023, include fourth- quarter sales results, big news from CES and an air transportation investment for the future.
The Chrysler Synthesis demonstrator provides a forward-looking glimpse into the brand’s future and demonstrates the integration of Chrysler’s contemporary, technology-forward and sustainable interior design with advanced Stellantis technology to create Harmony in Motion in the everyday lives of customers through a mobility experience that is more user-friendly, more connected and more efficient.
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