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Added on the 16/11/2022 06:15:55 - Copyright : Auto Moto EN
Mercedes‑Benz combines two things in Project SMNR: a passion for League of Legends Esports and extraordinary design expertise. The result is a unique virtual showcar – created in a joint co-creation process with Riot Games, the game developer of the global game title League of Legends. Inspired by the dynamic world of League of Legends, the Mercedes designers have created a vehicle that redefines the boundary between reality and fiction in an unprecedented process. ‘For the first time, we were able to set aside the boundaries of materiality and physics and give free rein to our creativity. Because of the virtual space, there are no limits to what we can create’, says Gorden Wagener, Chief Design Officer Mercedes‑Benz Group AG. ‘This endeavor to continuously develop our design and to constantly challenge ourselves in a new way manifests itself in Project SMNR. We give our creativity the space for the unexpected.’
Mercedes‑Benz combines two things in Project SMNR: a passion for League of Legends Esports and extraordinary design expertise. The result is a unique virtual showcar – created in a joint co-creation process with Riot Games, the game developer of the global game title League of Legends. Inspired by the dynamic world of League of Legends, the Mercedes designers have created a vehicle that redefines the boundary between reality and fiction in an unprecedented process. ‘For the first time, we were able to set aside the boundaries of materiality and physics and give free rein to our creativity. Because of the virtual space, there are no limits to what we can create’, says Gorden Wagener, Chief Design Officer Mercedes‑Benz Group AG. ‘This endeavor to continuously develop our design and to constantly challenge ourselves in a new way manifests itself in Project SMNR. We give our creativity the space for the unexpected.’
The day after football fans rioted in the centre of Brussels, signs of the unrest remain on the streets as cleaners remove the last of the debris. Dozens of fans smashed shop windows, threw fireworks and torched vehicles on Sunday following Morocco's shock 2-0 World Cup win over Belgium in Qatar. IMAGES
Mercedes-Benz continues to expand its all-electric EQ range and the EQE sedan becomes the latest model to be rated by Euro NCAP. Like its stablemates, it does not disappoint, its excellent all-round performance earning it a top five-star safety rating. Active Distance Assist DISTRONIC with Active Steering Assist is available as an option, providing driving assistance on highways. The system is the first to be assessed by Euro NCAP which, if the driver becomes unresponsive, safely manoeuvres the car to the slowest lane before bringing it to a halt. This function referred to as Active Emergency Stop Assist helps to give the EQE a ‘Very Good’ grading and makes it the highest-scoring car tested by Euro NCAP so far in its Assisted Driving gradings.
BWT Alpine F1 Team and data.ai are excited to announce that data.ai will be an official partner and digital data partner of the team for the 2022 FIA Formula 1 World Championship. The new partnership will see data.ai showcased on the team’s livery of the A522, its driver overalls as well as select team branding at several races during the 2022 season.data.ai is the first company to combine consumer and market data to fuel digital insights applying the power of artificial intelligence to illuminate digital opportunities. BWT Alpine F1 Team is positioning itself with some of the world’s leading brands and the new partnership with data.ai adds to the team’s 2022 roster and will help enhance its own digital profile.BWT Alpine F1 Team will reveal its new A522 to the world next week in Paris, before embarking on its second ever Formula 1 campaign at next month’s Bahrain Grand Prix.
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