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Added on the 14/12/2022 06:32:51 - Copyright : Auto Moto EN
The feeling that it’s all about you as a driver. This was the idea that guided the CUPRA team to create a new design concept for the interior of its 100% electric model, the CUPRA UrbanRebel Concept. “Its interior is designed to maximise emotions and turn driving into a full on experience” says the brand’s Design Director, Jorge Diez. A world of emotions at your fingertips.The driver, the centre of the world. In this renewed approach, the main interior design concept of the CUPRA UrbanRebel Concept has been to put the focus on the driver, creating an asymmetrical space to place them at the centre.The electric car of the next generation. With a view to the next generation, the interior of the CUPRA UrbanRebel Concept is characterised by a gaming aesthetic, with elements that raise its value with parametric design, enhanced by the use of interior lighting that blends sportiness with video game culture.
CUPRA is pushing the limits with its most radical interpretation of an urban electric car. The race car mixes pure electrification, sustainability and performance with the exciting aesthetics of the virtual world. The CUPRA UrbanRebel Concept gives an idea of the future design language of the urban electric vehicle, which will be launched in 2025.Racing is at the core of CUPRA’s DNA and that’s why the company decided to present the vision of its 100% all-electric urban vehicle first as a race car with bold and sharp looks: the CUPRA UrbanRebel Concept.The CUPRA UrbanRebel Concept builds on the design foundations of the 100% electric urban vehicle, that will be launched in 2025. The road version will mix astonishing design and amazing dynamics and will be based on the Volkswagen Group’s MEB short platform.It represents a revolution in the brand towards a more progressive design language, while maintaining the values that identify each CUPRA model: its sportiness and character making it an unconventional challenger brand.
When you’re the defending champion of a competition you have to raise your game in a big way, and that’s exactly what CUPRA has done with its new team, CUPRA EKS, where veterans Mattias Ekström and Jordi Gené join new generation racers Tom Blomqvist and Adrien Tambay. In a few days’ time, the four will make their debut on the Pau Ville street circuit in France with a common goal - to defend the FIA ETCR eTouring Car World Cup electric touring car manufacturers’ championship title.
It was the surprise of the IAA International Motor Show in Munich. CUPRA presented its new design vision with a racing-inspired show car that lays the foundation for its future 100% electric city car. But the CUPRA UrbanRebel Concept isn’t just a show car. For the first time, we see it on the test track, driven by CUPRA Vice-president for R&D, Dr. Werner Tietz.-From the showroom to the track. CUPRA’s new concept car emerges as the brand’s most radical interpretation after its unveiling; a vehicle where electrification meets sustainability and performance. And to prove it, there’s nothing better than taking it out of the showroom and seeing its racing spirit on the track first-hand.
It was the surprise of the IAA International Motor Show in Munich. CUPRA presented its new design vision with a racing-inspired show car that lays the foundation for its future 100% electric city car. But the CUPRA UrbanRebel Concept isn’t just a show car. For the first time, we see it on the test track, driven by CUPRA Vice-president for R&D, Dr. Werner Tietz.-From the showroom to the track. CUPRA’s new concept car emerges as the brand’s most radical interpretation after its unveiling; a vehicle where electrification meets sustainability and performance. And to prove it, there’s nothing better than taking it out of the showroom and seeing its racing spirit on the track first-hand.
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