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Added on the 10/09/2019 16:03:04 - Copyright : Auto Moto EN
The Mercedes-Benz press conference at the 2019 IAA focused on sustainable solutions for the future of mobility, which are reflected in the products as well as in the business strategy. At the same time, Mercedes-Benz continued to position itself as a manufacturer of luxury automobiles. As an example of this sustainable luxury, the Mercedes-Benz VISION EQS show car celebrated its world premiere. The inventor of the automobile also presented 19 other vehicles to the public for the first time. An additional highlight of this year's IAA appearance was the completely revised exhibition stand in Hall 2, which became more customer-oriented.
The Mercedes-Benz press conference at the 2019 IAA focused on sustainable solutions for the future of mobility, which are reflected in the products as well as in the business strategy. At the same time, Mercedes-Benz continued to position itself as a manufacturer of luxury automobiles. As an example of this sustainable luxury, the Mercedes-Benz VISION EQS show car celebrated its world premiere. The inventor of the automobile also presented 19 other vehicles to the public for the first time. An additional highlight of this year's IAA appearance was the completely revised exhibition stand in Hall 2, which became more customer-oriented.
The brand with the three-pointed star is kicking off the new year at CES 2019 with the world premiere of the new Mercedes-Benz CLA Coupé featuring the further evolution of the MBUX (Mercedes-Benz User Experience) infotainment system. Further highlights are the US premieres of the battery-electric Mercedes-Benz EQC (power consumption combined: 22.2 kWh/100 km; CO2 emissions combined: 0 g/km, preliminary figures) and the pioneering Vision URBANETIC mobility concept. You can watch the Mercedes-Benz press conference via video-on-demand on Mercedes me https://media.mercedes-benz.com/ces2019.The Mercedes-Benz CLA Coupé celebrates its world premiere. The successor to the premium coupé first unveiled in 2013 boasts an innovative interior with the next evolution of the MBUX, which now recognises control commands through movements. Also new is the ENERGIZING COACH familiar from the B-Class. This service, based on an intelligent algorithm, suggests one of the programmes from the ENERGIZING package according to the situation and individual needs. Its extensively facelifted exterior ensures the new CLA Coupé remains the design icon of the compact segment. Its distinctive forward-angled front end with its long, taut hood and power domes is particularly striking, while the wider track emphasises the sporty and dynamic look.
The brand with the three-pointed star is kicking off the new year at CES 2019 with the world premiere of the new Mercedes-Benz CLA Coupé featuring the further evolution of the MBUX (Mercedes-Benz User Experience) infotainment system. Further highlights are the US premieres of the battery-electric Mercedes-Benz EQC (power consumption combined: 22.2 kWh/100 km; CO2 emissions combined: 0 g/km, preliminary figures) and the pioneering Vision URBANETIC mobility concept. You can watch the Mercedes-Benz press conference via video-on-demand on Mercedes me https://media.mercedes-benz.com/ces2019.The Mercedes-Benz CLA Coupé celebrates its world premiere. The successor to the premium coupé first unveiled in 2013 boasts an innovative interior with the next evolution of the MBUX, which now recognises control commands through movements. Also new is the ENERGIZING COACH familiar from the B-Class. This service, based on an intelligent algorithm, suggests one of the programmes from the ENERGIZING package according to the situation and individual needs. Its extensively facelifted exterior ensures the new CLA Coupé remains the design icon of the compact segment. Its distinctive forward-angled front end with its long, taut hood and power domes is particularly striking, while the wider track emphasises the sporty and dynamic look.
It's showtime. The IAA 2019 is open. The world is looking to Frankfurt, where the international automotive industry comes through the bank with high-tension contributions in appearance. Daimler too is focusing its presentation at the IAA 2019 on sustainability. In the interview, Daimler CEO Ola Källenius comments on the impulses emanating from the IAA, the technical highlights such as the third hybrid generation and the vision of a luxury-class sedan, which was presented today. And he cited a German saying at the press conference in connection with the Vision EQS, which has been the constant motto of the Mercedes festival SCHÖNE STERNE for 10 years: "Beauty is in the eye of the beholder!" Coincidence?Mr Källenius, the IAA 2019 will be a very important IAA after all the discussions on mobility of the future in recent months. Which impulses and which signals will emanate from Frankfurt?Källenius: "The IAA is a very important trade fair for us, the world's largest motor show and, so to speak, our home game. The signals we send are the innovative future of individual mobility. We have a bunch of naturally great new cars, visions, technologies: What is the mobility of tomorrow? This will be experienced at the IAA. "
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